DStv has been crowned the Most Admired African Media Brand in the Brand Africa 100 | Africa’s Best Brands 2025 rankings.
This recognition also secures DStv a place in the Brand Africa Hall of Fame, a special honour given to brands that have made a lasting impact on Africa’s global image and competitiveness.
The announcement was made during a prestigious event at the United Nations Economic Commission for Africa (UNECA) in Addis Ababa, Ethiopia, where industry leaders came together to celebrate Africa’s most influential brands.
Founded in 1995, DStv has grown from a satellite TV service into a major force in African entertainment. Through constant innovation, investment in local content, and a strong focus on African storytelling, DStv has transformed how Africans experience television.
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“This honour reflects the incredible journey we’ve shared with our viewers across Africa,” said Calvo Mawela, Group CEO of MultiChoice. “Being recognised as Africa’s most admired media brand and joining the Brand Africa Hall of Fame is not just about our past—it’s about our future. We remain committed to telling African stories in authentic and innovative ways.”
The Brand Africa 100 rankings are based on independent research conducted across over 30 African countries, representing more than 85% of Africa’s population and GDP. The survey includes over 150,000 brand mentions and nearly 6,000 unique brands. It is the only pan-African brand study driven by research and not sponsored marketing.
DStv’s Hall of Fame induction highlights its role in shaping African culture and identity. By supporting local filmmakers, partnering with African creatives, and prioritising high-quality storytelling, DStv plays a key role in building the continent’s growing creative economy.
This is the second year in a row that DStv has won the top media brand title, confirming its lasting popularity and impact. Since launching with just 16 channels in 1995, DStv now offers hundreds of local and international channels, streaming services, and on-demand content to millions of households across Africa.
