February is considered the ‘month of love’ with February 14, marking the world’s Valentine’s Day. People around the world celebrate the day by gifting their loved ones, a period during which businesses benefit from the increased demand for products and services.
Consumers woke up to discounted rates for different products when various brands within the country chose to share the love with millions of Kenyans.
Some of the companies and businesses offering Valentine’s discounts and deals this year include:
Jumia Kenya
Jumia Kenya announced the 2on2 campaign which has been running from February 2 and will end on February 16, 2022. The offer allows consumers to acquire their products at 30 percent discount.
“We are all about delighting our consumers and that is why the 2for2 Sales campaign for February will go a long way in putting smiles on our loved ones. We urge you to log on to Jumia every morning between 9 AM – 10 AM and shop for any two identical products to qualify for the amazing discount and free delivery on offer”. said Jumia Kenya CEO, Betty Mwangi.
MyDawa
MyDawa is an online pharmacy that supplies medicines and wellness products. This year, customers can benefit From great valentine’s deals which the company has offered.
The company has been offering discounts of up to 20 PERCENT to its customers. According to their website, on valentine’s at exactly 14.02 pm, For only 14 minutes, consumers will get Ksh.1402 off their orders.
Kenya Airways
The national carrier, Kenya Airways has been known for its amazing offers during holidays.
Earlier this month, Kenya airways offered a staggering 50 percent discount on flight charges during this valentine’s period.
The offer applied to couples as a purchase of one ticket guaranteed a 50 percent price cut of the other ticket. The discounted flight tickets were purchased from February 4 to February 9 and will be valid from February 14 to March 9, 2022.
Supermarkets
Supermarkets such as Carrefour and Chandarama have promoted the valentine’s deal this month. The deals mostly apply to the most sought products during this period. These include flowers, chocolates, wines, etc.
Hotels
At Pride Inn azure,Aditya Mata,the general manager said that “55 percent of the hotel is already booked. There are great business prospects since January and the flow is still promising as well.”
Last year, valentine was not largely celebrated due to COVID-19 impacts such as the lockdown and economic downfall.
This year, however, with the economy recovering, the city of Nairobi has been painted red as companies and businesses take this opportunity to market their products and increase their sales as consumers enjoy quality products at discounted prices.
