MultiChoice launches new campaign to boost viewing experience

MultiChoice Kenya announced its new plans for its customers in the New Year with its campaign dubbed Step Up aimed at keeping DStv and GOtv customers more connected to the world.

According to the press release shared to media houses, all DStv Access, Family, Compact and Compact Plus customers who pay and renew for their current package will be stepped up for free to a higher package for 30 days of access to an enhanced entertainment experience.

MultiChoice customers who pay and renew their current subscription will get a free upgrade and will be stepped up to more sports, drama, movies, TV shows, documentaries, kids’ shows and so much more. This offer will apply to both DStv and GOtv customers.

According to MultiChoice Kenya Managing Director Nancy Matimu, the business understands the economic and income priorities pressure that the beginning of the year can bring to its customers.

“Customers are at the heart of everything we do. This offer is just one of the ways in which we want to thank our customers by stepping them up for free,” said Nancy adding that “it is a great opportunity for all our DStv and GOtv customers to sample higher packages on Kenya’s number one video entertainment brand with the largest content library.”

“We also wish to remind all DStv customers with an active subscription that they can view DStv anytime anywhere on any smartphone, tablet, computer or smart TV.” said Nancy.

All DStv as well as GOtv Value, Plus and Max packages have compelling, award-winning local content on Maisha Magic East (DStv Channel 158) like Njoro Wa Uba and Nyanya Rukia. For your telenovela daily viewing, do not miss Selina and Pete as well as the riveting reality show, Our Perfect Wedding. The newest investigative show the John Allan Namu-scripted, Maisha Mkanda. Learn the latest dance moves on the gospel show, Pambio Live or secular hits on Turn-Up.

DStv Compact Plus customers who take advantage of the Step Up offer will be able to experience premium internationally acclaimed content on DStv Premium, the ultimate package.

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Lawrence Baraza is a prolific writer with competencies in Digital Media, Print, and Broadcast. Baraza is also a Communication Practitioner currently spearheading Digital content on Metropol TV's Digital Desk.

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