KQ introduces 30% discounted ticket prices to maximize on profit gain

The new entity will further comprise a new Kenya Airports Authority (KAA) and the Aviation Investment Corporation.

Kenya Airways (KQ) has introduced new services to offer its customers with discounted ticket price, a move that will likely see the national carrier tame loses it has been posting for years.

In a statement released to newsrooms on Wednesday, KQ said it would be offering tickets at 30% discount rates for one week, starting September 18.

“Kenya Airways (KQ) PLC customers will enjoy discounts of up to 30% on tickets purchased between today and September 25, 2019. The global promotion is targeting passengers who plan to travel to over 50 destinations worldwide with up to 300,00 seats on offer.” Reads the statement.

The offer is applicable on base fare and customers who will book tickets between Wednesday, September 18 to September 25, will use the tickets from the date of offer to June 20, 2020.

The offer complements a series of other changes to be implemented before the end of the year by the airline that is geared towards ensuring KQ passengers seamless and comfortable travel experience.

The changes include increasing seat offering by deploying, the bigger capacity Boeing 737 aircraft on the Mombasa route; operating state-of-the-art Dreamliner to Mombasa on selected days during the festive season to allow travelers to enjoy the December holidays in Mombasa; the introduction of daily flights to New York City from December 15, 2019 to best accommodate more travellers during the festive season; and Rome – Geneva flight routing from winter to be Nairobi direct to Geneva then connecting Rome.

While making the announcement, KQ Chief Commercial Officer Ursula Silling said the airline is working immensely to introduce more exciting products to deliver on its brand.

“We care greatly about our customers and are committed to providing them with premium service. We are therefore optimising our network schedule as a way to deliver on our brand promise. We have also introduced exciting products to enhance the economy cabin experience and enable greater value and choice for all our passengers.”

Other changes the passengers will experience include the introduction of Economy Comfort, where guests can get extra space for more comfort in economy class on long haul flights to New York, London, Amsterdam, Paris, Geneva, Rome, Bangkok, and Guangzhou. KQ has also introduced the Super Economy that allows guests’ book a neighbour-free seat if they want to enjoy more “me time” during their short and medium haul flights.

KQ has also introduced a product known as Go Wild safaris which enforces one of KQ’s main goals of supporting Kenya’s tourism industry.

“This is a fantastic opportunity for guests to venture into the wild while stopping over in Nairobi. They can experience a Safari in the only national park in the world located within a city,” said Ursula.

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Lawrence Baraza is a prolific writer with competencies in Digital Media, Print, and Broadcast. Baraza is also a Communication Practitioner currently spearheading Digital content on Metropol TV's Digital Desk.

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